# Interview With CEO & Founder Of Zapbox Mixed Reality Kit

### Jan 21

### **Transcribed using Artificial Intelligence.**

**SUMMARY KEYWORDS**

people, mixed reality, headset, Kickstarter, world, google cardboard, means, VR, technology, AR, device, build, experience, support, magic, space, HoloLens, cardboard, camera, Unity, MR, virtual reality

**SPEAKERS**

Sebastien Perez, Caspar Thykier

### **Sebastien Perez**

What's only $40 and is guaranteed to blow any person's mind? The answer, you're not gonna want to miss it coming up next.

Today we're gonna be talking about something really exciting. You know, when we think about AR VR and mixed reality in general, we think of something very complicated and far and expensive. And I have a gentleman today who's going to explain to us how that's simply not true.

### **Caspar Thykier**

Augmented Reality is just magic on your phone. It's a way that we can use the camera in order to put other inputs like animation or audio on top of the camera image to give you more information about the thing that you're looking at.

So mixed reality was something that really came out as an expression from Microsoft, making it more immersive. I think there's a lot of debate as to whether mixed reality is a separate thing to AR or is it a subset of AR? Or has it just confused everyone?

### **Sebastien Perez**

Well, we're gonna simplify everything today. One of the big things here to remember is that virtual reality is sort of what we have with VR headsets. Sometimes you want to leave the entire world, but also a lot of people enjoy AR as well, like the Instagram face masks or Pokemon GO, which allow you to see things in the space shared with the real world. This doesn't have to be complicated or expensive.

**Caspar Thykier**

The first thing is that people are clearly getting on with their lives. For someone to care about something, they've got to spend time with it and find that they are getting some form of value back from it. So mixed reality allows you to look at your environment through a lens and bring objects to life in front of you that you can interact with. It could be for gaming, education, learning, and training.

### **Sebastien Perez**

What Caspar has created is a product that offers mixed reality at an accessible price point, allowing everyone, including non-developers, to participate in this experience. Caspar, can you tell us more about why the average person should care about mixed reality?

**Caspar Thykier**

It's a new way of thinking that opens new avenues for interaction. It makes storytelling exciting and accessible through your mobile device affordably in your home.

### **Sebastien Perez**

Absolutely. The exciting part is that mixed reality isn't just for gaming enthusiasts. It's for everyone, across various industries. You can use it for education, for businesses, and beyond.

### **Caspar Thykier**

We've also created a new headset that is comfortable and easy to use, ensuring peripheral vision. It allows for a more immersive experience by not blocking the view of your environment. We're launching this all-new ZapBox on Kickstarter, making it affordable at $40.

### **Sebastien Perez**

This ZapBox can be ordered from the Kickstarter campaign, which has been successfully funded multiple times. Caspar, what should potential backers know?

**Caspar Thykier**

The ZapBox has been our journey for the last five years, and we aim to lower the barriers to entry for engaging in mixed reality. We're excited about its thriving community that could develop unique use cases.

### **Sebastien Perez**

In conclusion, whether you're a developer or just curious about new technology, the ZapBox presents an opportunity to explore and engage with mixed reality all for an accessible price. If you’re interested in the Kickstarter, now is the time to back this project and help change the landscape of technology for everyone.
